Ari L. Kaplan

The New York Law Journal called my first book, "The Opportunity Maker: Strategies for Inspiring Your Legal Career Through Creative Networking and Business Development" (Thomson-West, 2008), a “must-have treasure box of marketing ideas,” and CEOs have described my second book, "Reinventing Professional Services: Building Your Business in the Digital Marketplace" (Wiley, 2011), released in Japanese by Akishobo as“an essential guide” that “expertly showcases the multitude of opportunities the digital age has brought to the professional services market.”

Writer: After practicing law for nearly nine years with large law firms in Manhattan, I am now a copywriter and industry analyst. I focus on legal technology, law-related issues, electronic discovery, and professional services. I help companies and firms prepare their white papers, client alerts, customer profiles, case studies, and articles. I am also the lead researcher for the widely-circulated "Advice From Counsel" benchmarking survey, which tracks corporate law department trends and perspectives.

Good to know

Law School The George Washington University Law School (JD,1997)
Education Boston University (BA., 1993)
Most recent firm Ari Kaplan Advisors LLC
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