Daniel Frohling is a “go-to” legal strategist on matters concerning corporate and brand identities, communication mechanisms and marketing content. Mr. Frohling combines 25 years of counselling, transactional and litigation experience with a passion for creative, comprehensive solutions.

He works with clients to build productive business relationships and forge practical legal solutions that achieve the organization’s on-the-street and online marketing goals within its risk profile.

In accomplishing this, Mr. Frohling works with CMOs and other organizational and business stakeholders, GCs and IP counsel. He facilitates initial and evolving strategic and tactical planning, and helps identify and assemble needed talent (whether from within the organization, Loeb & Loeb or other law firms or other providers). Mr. Frohling also advocates for his clients, whether in negotiations, with regulatory agencies or in litigation.

Mr. Frohling’s clients include manufacturers, retailers, content owners, advertising agencies, not-for-profits, online ventures, and individuals. His work is both domestically and internationally focused, and he represents clients on a variety of intellectual property issues, including but not limited to trademark, product design, false advertising, copyright, various e-commerce (including the new gTLDs) and right of publicity.